The UPGRADE

People who choose a custom motorcycle don’t like to leave anything to chance, and that includes clothing and helmet. The same attention to detail characterizes the replacement parts they choose for their motorcycle. Far from impulse purchases, their choices are the result of analysing the available alternatives on the market, often asking for advice from people who share their custom culture.​ However, the importance they attach to style – unique and refined if possible – must not distract from the fact that these are brake components. That means that performance and reliability can’t be undervalued. The products in Brembo’s Custom UPGRADE line are second to none on that score.

People who ride their motorcycles on the road every day have different needs to those who use them only on the track. Traffic and road surface conditions, but also winding roads and even the weather affect the mood of riders, who need a specific braking system to really enjoy being on two wheels. Though it’s always important, outright performance takes a back seat to reliability, effectiveness in all environments, durability and comfort when riding. The products in Brembo’s Road UPGRADE line ensure all of these. 

Anyone who is involved in Superbike racing knows that before seeking more power and torque, the braking system must provide maximum braking efficiency. The reason is obvious: even the best-performing systems have significant margins of improvement thanks to the products in the Brembo UPGRADE racing range. This range is based on the experience gained by Brembo on tracks around the world, now synonymous with success as shown by the 33 riders’ world championship titles in 500-MotoGP and 30 riders’ World Superbike Championship titles won by bikes equipped with Brembo parts.

The lower speeds, lighter weight of the vehicle and uneven surface mean that whoever rides on a dirt track does not need the same braking power as someone who rides a motorcycle on asphalt. However, this does not mean that the braking system is less important in off-road riding than on the track or road. On the contrary, external elements such as sand, grass and mud may interfere with the braking system which consequently needs components that are absolutely reliable. Light weight and riding feel are essential and are qualities that the products in the Brembo UPGRADE Off-Road range all share.